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The book traces the history of millions' favorite treat from World War II to the first Facebook page. You will learn what five pillars of business philosophy the Ferrero company stands on, who is part of the United Nation of Sweet Tooths, why Napoleon was the real “father” of Nutella, and what made Nutella a legend, which has managed to remain an ultra-popular product for 50 years. The story of a brand that won the love of millions.
